2012 ©
             Publication
Journal Publication
Research Title SUPPLY CHAIN COLLABORATION MODEL AFFECTS TO COLLABORATIVE ADVANTAGE SUPPLY CHAIN DISRUPTION AND CUSTOMER SATISFACTION: USING INTERPRETIVE STRUCTURAL MODELING 
Date of Distribution 14 June 2019 
Conference
     Title of the Conference 3rd International Conference on Economics and Development – ICED 2019 
     Organiser The International Institute of Knowledge Management 
     Conference Place Windsor Suites Hotel Bangkok 
     Province/State กรุงเทพ 
     Conference Date 13 June 2019 
     To 14 June 2019 
Proceeding Paper
     Volume 2019 
     Issue
     Page 22 
     Editors/edition/publisher  
     Abstract The purpose of this paper is to explore the relationships between the factors of supply chain collaboration (SCC) influence to collaborative advantage (CA) supply chain disruption (SCD) and customer satisfaction (CS) of manufacturing industry in Thailand. The model was developed applying interpretive structural modeling (ISM) and MICMAC analysis. Data is collected through Semi-structured interviews from five academia and industry experts. As a result, driving factors consist of information sharing and decision synchronization. Both of driving factors affects to interconnecting elements including incentive alignment, resource sharing, collaborative communication, joint knowledge creation, goal congruence and supply chain disruption (SCD). Moreover, supply chain collaboration as seven interconnecting elements affects to customer satisfaction (CS) and collaborative advantage (CA) consist of innovation, quality, offering flexibility and process efficiency indicators. In addition, this study will be valuable to improve production process in firms and useful for industry practitioners and researchers alike.  
Author
597210013-4 Miss APINYAPORN SOPA [Main Author]
Business Administration and Accountancy Doctoral Degree

Peer Review Status มีผู้ประเมินอิสระ 
Level of Conference นานาชาติ 
Type of Proceeding Abstract 
Type of Presentation Oral 
Part of thesis true 
Presentation awarding false 
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