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Publication
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Research Title |
Formation and Process of Becoming “Farmer-entrepreneur” |
Date of Distribution |
7 August 2019 |
Conference |
Title of the Conference |
TASS International Conference on Advancement in Economics Management Studies, Humanities and Social Science (AEMHS) |
Organiser |
Taiwan Academy of Social Sciences (TASS) |
Conference Place |
The Howard Plaza Hotel Taipei, Taiwan |
Province/State |
Taipei, Taiwan |
Conference Date |
6 August 2019 |
To |
7 August 2019 |
Proceeding Paper |
Volume |
- |
Issue |
- |
Page |
3 |
Editors/edition/publisher |
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Abstract |
This article employed qualitative research methodology using both participant
and non-participant observation and in-depth interviews with six farmer-entrepreneurs,
one community wisdom, and one local official in Khon Kaen province, Thailand. The
aim of this study was to illustrate the formation and process of becoming farmerentrepreneur in Khon Kaen area. The farmers were selected to participate in this study
based on their knowledge and skills in agricultural production, business management,
marketing, and goals in profit-making for their business. The researchers employed
content analysis method in analyzing the data. The findings showed that most farmerentrepreneurs in Khon Kaen had no experiences in agriculture and worked outside agricultural field. However, they were agricultural enthusiasts who were discontented with
their previous jobs or were retired. They either saw opportunities in agricultural business or wanted to improve social acceptance of farmer occupation. There were four
steps of becoming the farmer-entrepreneur: 1) the phase of formation which included
finding information, collecting knowledge, trying out planting and selling, 2) the phase
of setting goals which included learning new techniques, understanding meanings and
strategies of becoming farmer-entrepreneur, and improving production methods, 3) the
phase of establishing networks to exchange knowledge on production and marketing
techniques, and 4) the phase of becoming a full farmer-entrepreneur which is defined
by having many distribution channels and quality products enough for sale. The fourth
step illustrated a clear profit-calculated characteristic of business procedure. |
Author |
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Peer Review Status |
ไม่มีผู้ประเมินอิสระ |
Level of Conference |
นานาชาติ |
Type of Proceeding |
Abstract |
Type of Presentation |
Oral |
Part of thesis |
true |
Presentation awarding |
false |
Attach file |
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Citation |
0
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