2012 ©
             Publication
Journal Publication
Research Title Detraditionalization: A structural transformation of ‘Bun Bangfai Rocket Festival’ in globalization 
Date of Distribution 27 July 2011 
Conference
     Title of the Conference The 11th International Conference on "Thai Studies": Visions of the Future 
     Organiser Research Institute for Languages and Cultures of Asia, Mahidol University 
     Conference Place Siam City Hotel 
     Province/State Bangkok, Thailand 
     Conference Date 26 July 2011 
     To 28 July 2011 
Proceeding Paper
     Volume
     Issue
     Page 260 
     Editors/edition/publisher Research Institute for Languages and Cultures of Asia, Mahidol University 
     Abstract Bun Bangfai/ Rocket Festival is a traditional culture of Tai peoples which is spread all over Thailand. Isan, Laos, and Tai migrants raise the festival as their important identity. To arrange this festival nowadays, it’s partly caused by the Yasothon province’s rocket festival arrangement where has been promoted by the Tourism Authority of Thailand as national festival since 1977 – the time that it start to be modernized. It was noticed that nowadays Bun Bangfai is questioned from inside and outside to the dissolving of tradition such as a tradition without spirit whereas it is the proud of Isan people. What is the pattern of contemporary Bun Bangfai, how globalization affected it and how it serves the people’s way of life, are the main questions. This paper presents a transformation of Bun Bangfai Rocket festival in Yasothon province of Thailand which is intentionally transformed to be a glocal festival. The integration of local and global idea makes local people maintain the old ritual and constructs new components – a process called detraditionalization. Socio-economical, cultural and Political aspects are investigated. The case of urban Bun Bangfai shows a transformative society from a production [of tradition] society to a semi-consumer society. An idea of Anthony Giddens’s post-traditional society is discussed. Keywords: Bun Bangfai/Rocket Festival, Detraditionization, Post-traditional society 
Author
497080004-7 Mrs. PINWADEE SRISUPUN [Main Author]
Humanities and Social Sciences Doctoral Degree

Peer Review Status มีผู้ประเมินอิสระ 
Level of Conference นานาชาติ 
Type of Proceeding Abstract 
Type of Presentation Oral 
Part of thesis true 
Presentation awarding false 
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