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Publication
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| Research Title |
FACTORS AFFECTING ADVENTURE TOURISM: CASE STUDY OF BOULDERING CLIMBING
ZOOLANDER, KHON KAEN ZOO |
| Date of Distribution |
20 February 2020 |
| Conference |
| Title of the Conference |
The International and National Conference on Business Administration and Accountancy |
| Organiser |
Faculty of Business Administration Chiangmai University |
| Conference Place |
The Empress Chiang Mai Hotel, Chiang Mai, Thailand |
| Province/State |
Chiang Mai |
| Conference Date |
20 February 2020 |
| To |
21 February 2020 |
| Proceeding Paper |
| Volume |
2020 |
| Issue |
1 |
| Page |
60-70 |
| Editors/edition/publisher |
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| Abstract |
The objective of this research project is to study on factors that affect adventure tourism: case
study of Bouldering Climbing Zoolander, Khon Kaen Zoo.The factors are divided into 2 groups 1) Push
Factors which consist of Physiological Needs, Safety Needs, Social Needs, Esteem Needs and Selfactualization Needs; and 2) Pull Factors which consist of 5A’s, namely, 1) Attraction, 2) Accessibility,
3) Activity, 4) Amenities and 5) Accommodation. |
| Author |
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| Peer Review Status |
มีผู้ประเมินอิสระ |
| Level of Conference |
นานาชาติ |
| Type of Proceeding |
Full paper |
| Type of Presentation |
Oral |
| Part of thesis |
true |
| Presentation awarding |
false |
| Attach file |
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| Citation |
0
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Journal Publication
ไทย