|
|
Publication
|
| Title of Article |
VISITOR MANAGEMENT IN COMMUNITY-BASED CULTURAL TOURIST ATTRACTION MODEL |
| Date of Acceptance |
28 June 2021 |
| Journal |
| Title of Journal |
Turkish Journal of Physiotherapy and Rehabilitation |
| Standard |
SCOPUS |
| Institute of Journal |
Türkiye Fizyoterapistler Derneği |
| ISBN/ISSN |
2651-4451 |
| Volume |
32 |
| Issue |
3 |
| Month |
June |
| Year of Publication |
2021 |
| Page |
7083-7092 |
| Abstract |
This research aims to analyze the structural equation model of Visitor Management in community-based cultural tourist attraction model which consists of 4 variables: 1) Visitor Management, 2) Visitor Satisfaction, 3) Visitor Behavior, and 4) Behavioral Intention. The questionnaire survey was developed to collect data from 600 visitors in the community-based cultural tourist attraction in Chiang Khan, Loei Province, Thailand. The results show that Visitor Management has a direct positive influence on Visitor Satisfaction, Visitor Management has a direct positive influence on Visitor Behavior, Visitor Management has an indirect positive influence on Behavioral Intention through Visitor Satisfaction in the form of a mediator, Visitor Management has an indirect positive influence on Behavioral Intention through Visitor Behavior in the form of a mediator, Visitor Satisfaction has a direct positive influence on Behavioral Intention, and Visitor Behavior has a direct positive influence on Behavioral Intention. |
| Keyword |
Visitor Management, Community-Based Cultural Tourist Attraction |
| Author |
|
| Reviewing Status |
มีผู้ประเมินอิสระ |
| Status |
ตีพิมพ์แล้ว |
| Level of Publication |
นานาชาติ |
| citation |
true |
| Part of thesis |
true |
| ใช้สำหรับสำเร็จการศึกษา |
ไม่เป็น |
| Attach file |
|
| Citation |
2
|
|
|
|
|
|
|
|
|
Journal Publication
ไทย