| Research Title |
Sustainable MICE Cities: A Multi - Case Studies of Best Practices in Asia |
| Date of Distribution |
28 October 2020 |
| Conference |
| Title of the Conference |
XII International Tourism Congress - The Image and Sustainability of Tourism Destinations |
| Organiser |
Centre for Tourism Research, Development and Innovation (CiTUR) |
| Conference Place |
University Feevale, Brazil |
| Province/State |
Thailand |
| Conference Date |
27 October 2020 |
| To |
28 October 2020 |
| Proceeding Paper |
| Volume |
20 |
| Issue |
1 |
| Page |
83-100 |
| Editors/edition/publisher |
Alexandra Zottis | João Paulo Jorge, Paulo Almeida, Rita Peres, Susana Teles |
| Abstract |
Currently, the MICE industry is playing a major role in city’s development and becoming key mechanisms in driving global economic growth. The purpose of this article
was to examine the best practices of sustainable MICE cities in Asia. Multi- case studies were analyzed in order to determine the top scoring destinations and to categorize the highest sustainable performance from the Global Destination Sustainability Index (2018). The results indicated that the sustainable MICE cities in Asia are as follows: 1)
Kyoto (Japan) has the best practice for the environment, which is based on their achievements from Kyoto’s carbon offset program for meetings and conventions; 2) Sapporo (Japan) has the best practice in social practices since the city offers the convenient transportation and facilities for people with disabilities and for visitors, who come with children; 3) Goyang (South Korea) has the best practice in the area of MICE suppliers because the Goyang MICE Alliance (GMA) was established to develop competitiveness among the MICE cities; and4) Bangkok (Thailand) has the best practice in the area of Convention & Visitors Bureaus since the Thailand Convention & Exhibition Bureau launched the Food Waste Prevention program for the purpose of encouraging the MICE operators and engaging with them in order to reduce and better manage food wastage. To sum up, this article contributes to the conceptual framework for sustainable
MICE cities and Convention & Visitors Bureaus, which can be established as sustainable policies for MICE cities in different regions. |
| Author |
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| Peer Review Status |
มีผู้ประเมินอิสระ |
| Level of Conference |
นานาชาติ |
| Type of Proceeding |
Full paper |
| Type of Presentation |
Oral |
| Part of thesis |
true |
| Presentation awarding |
false |
| Attach file |
|
| Citation |
1
|
|
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Publication
Journal Publication
ไทย