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Publication
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Title of Article |
VISITOR MANAGEMENT IN COMMUNITY-BASED CULTURAL TOURIST ATTRACTION MODEL |
Date of Acceptance |
28 June 2021 |
Journal |
Title of Journal |
Turkish Journal of Physiotherapy and Rehabilitation |
Standard |
SCOPUS |
Institute of Journal |
Türkiye Fizyoterapistler Derneği |
ISBN/ISSN |
2651-4451 |
Volume |
32 |
Issue |
3 |
Month |
June |
Year of Publication |
2021 |
Page |
7083-7092 |
Abstract |
This research aims to analyze the structural equation model of Visitor Management in community-based cultural tourist attraction model which consists of 4 variables: 1) Visitor Management, 2) Visitor Satisfaction, 3) Visitor Behavior, and 4) Behavioral Intention. The questionnaire survey was developed to collect data from 600 visitors in the community-based cultural tourist attraction in Chiang Khan, Loei Province, Thailand. The results show that Visitor Management has a direct positive influence on Visitor Satisfaction, Visitor Management has a direct positive influence on Visitor Behavior, Visitor Management has an indirect positive influence on Behavioral Intention through Visitor Satisfaction in the form of a mediator, Visitor Management has an indirect positive influence on Behavioral Intention through Visitor Behavior in the form of a mediator, Visitor Satisfaction has a direct positive influence on Behavioral Intention, and Visitor Behavior has a direct positive influence on Behavioral Intention. |
Keyword |
Visitor Management, Community-Based Cultural Tourist Attraction |
Author |
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Reviewing Status |
มีผู้ประเมินอิสระ |
Status |
ตีพิมพ์แล้ว |
Level of Publication |
นานาชาติ |
citation |
true |
Part of thesis |
true |
Attach file |
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Citation |
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