2012 ©
             Publication
Journal Publication
Title of Article Roles of Effective Leaders In Small and Medium-Sized Enterprise Management Under the Global Economic Crisis 
Date of Acceptance 2 September 2023 
Journal
     Title of Journal Polish Journal of Management Studies 
     Standard SCOPUS 
     Institute of Journal Czestochowa University of Technology 
     ISBN/ISSN 20817452 
     Volume 12 
     Issue 28 
     Month September
     Year of Publication 2023 
     Page
     Abstract This research aimed to study the correlation between the role, behaviour, characteristics, style, and efficiency of leaders in managing small and medium-sized enterprises (SMEs) during the global economic crisis in Thailand. Mixed methods were employed to collect qualitative and quantitative data from SME entrepreneurs with business experiences and successful business management in Bangkok for at least 10 years in the service sector that was growing in medium-term growth by using the interview form and questionnaire survey. Many factors can contribute to a successful or existing business, and an appropriate approach will be used in operation. The approach and leadership roles discovered in this study should emphasise building personnel confidence, having a clear vision, being a good planner, being decisive, being a problem solver to reduce business effects, creating various channels to access targets, and updating information systems to improve business strategies.  
     Keyword leader, management, effectiveness, SME, crisis 
Author
637210015-4 Miss PRAPAPORN THORNSRI [Main Author]
Business Administration and Accountancy Doctoral Degree

Reviewing Status มีผู้ประเมินอิสระ 
Status ได้รับการตอบรับให้ตีพิมพ์ 
Level of Publication นานาชาติ 
citation true 
Part of thesis true 
Attach file
Citation 2