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             Graduate Lecturer's Profile
Lecturer's Profile
Lecturer ID 38723   University  
Name-Surname (Thai) อ.ดร. Chuanchen Bi  Name-Surname (English) Dr. Chuanchen Bi 
Department/Major/Subject   Faculty College of Graduate Study in Management 
Expertise      
 
 
Lecturer's Profile
Program Type: Thesis
Major Advisor
Student code Name Faculty Program Level สถานภาพ คำสั่ง
Total 0 record
Co-Advisor
Student code Name Faculty Program Level สถานภาพ คำสั่ง
667220019-3  Mrs. FUJINWEN LI  Fine and Applied Arts  Culture Fine Arts and Design   Doctoral Degree  D  คำสั่งคณะที่ 194/2567 ลว.13 สค.2567  
677200002-3  Ms. MEIXIN HU  Architecture  Integrated Research for Design, Architecture,Regional and City Planning   Doctoral Degree     
Total 2 records
Program Type: IS
Major Advisor
Student code Name Faculty Program Level สถานภาพ คำสั่ง
675740069-8  Mr. JIAHAO MAO  College of Graduate Study in Management  Master of Business Administration   Master's Degree    คำสั่งวิทยาลัยฯ ที่ 86/2568  
675740190-3  Ms. YING TANG  College of Graduate Study in Management  Master of Business Administration   Master's Degree    คำสั่งวิทยาลัยฯ ที่ 71/2568  
675740064-8  Mr. SHIJIE DENG  College of Graduate Study in Management  Master of Business Administration   Master's Degree  D  คำสั่งวิทยาลัยฯ ที่ 71/2568  
665740026-5  Ms. SIYANG LIU  College of Graduate Study in Management  Master of Business Administration   Master's Degree    คำสั่งวิทยาลัยฯ ที่ 93/2568  
Total 4 records
Co-Advisor
Student code Name Faculty Program Level สถานภาพ คำสั่ง
Total 0 record
Total   6   records
 
 
Journal Publication 1 (Co-author)
Title of Article A STUDY OF THE MARKET DEMAND OF MOBILE SMART HOUSE UNDER THE SMART CITY DEVELOPMENT BACKGROUND 
Title of Journal International Journal of Engineering Technologies and Management Research 
Institute of Journal Granthaalayah Publications and Printers 
ISBN/ISSN 2454-1907  Date of Acceptance 1 October 2022 
Volume 2022  Issue 9 
Month 11  Year of Publication 2022 
Page https://doi.org/10.29121/ijetmr.v9.i11.2022.1248  Reviewing Status มีผู้ประเมินอิสระ 
Status ตีพิมพ์แล้ว  Level of Publication นานาชาติ 

Journal Publication 2 (Co-author)
Title of Article Marketing Strategies for Tourism along the Yunnan Section of the China-Laos Railway 
Title of Journal Technium Social Sciences Journal 
Institute of Journal Technium Science 
ISBN/ISSN 2668-7798  Date of Acceptance 10 June 2025 
Volume 2025  Issue 73 
Month July  Year of Publication 2025 
Page 477-488  Reviewing Status มีผู้ประเมินอิสระ 
Status ตีพิมพ์แล้ว  Level of Publication นานาชาติ 

Journal Publication 3 (Co-author)
Title of Article A Review of the Research on the E-Commerce Transformation of the Peacebird Brand in China’s Traditional Women’s Fashion Industry 
Title of Journal Vol. 11 No. 6s (2025): Special issue on the Broad IT Applications in the Environmental Sciences 
Institute of Journal ELSEVIER 
ISBN/ISSN 2229-7359  Date of Acceptance 12 June 2025 
Volume 2025  Issue 11 
Month May  Year of Publication 2025 
Page 289-298  Reviewing Status มีผู้ประเมินอิสระ 
Status ตีพิมพ์แล้ว  Level of Publication นานาชาติ 

Research Conference Distribution 1
Research Title The Impact of Live Streaming Influencers Towards the Consumption Behavior in China 
Date of Distribution 7 March 2024 
Title of the Conference 21 Century Innovators: Fostering Entrepreneurial Mindset in Higher Century Innovators: Fostering Entrepreneurial Mindset in Higher Education 
Conference Date 7 March 2024 To 8 March 2024  Organiser Tharananellur Arts & Science College  
Conference Place Kerala, India  Province/State  
Proceeding Paper Volume 8  Proceeding Paper Issue First International Conference on Social Sciences (ICSS-1) 
Proceeding Paper Page 85  Proceeding Paper Editors/edition/publisher  
Peer Review Status มีผู้ประเมินอิสระ  Level of Conference นานาชาติ 
Type of Presentation Oral  Type of Proceeding Full paper 

Research Conference Distribution 2 (Co-author)
Research Title The Impact of Laos-China Railway on Tourism along the Railway line in Lao PDR  
Date of Distribution 25 February 2022 
Title of the Conference INCBAA : The International and National Conference on Business Administration and Accountancy 
Conference Date 25 February 2022 To 25 February 2022  Organiser Thailand Regional Business School Network  
Conference Place Pattaya Chonburi, THAILAND  Province/State  
Proceeding Paper Volume 2022  Proceeding Paper Issue 27 
Proceeding Paper Page 93-103  Proceeding Paper Editors/edition/publisher  
Peer Review Status มีผู้ประเมินอิสระ  Level of Conference นานาชาติ 
Type of Presentation Oral  Type of Proceeding Full paper 

Research Conference Distribution 3 (Co-author)
Research Title The strategy plan for the development of Senior Sojourners industry in Kunming 
Date of Distribution 7 March 2024 
Title of the Conference First international conference on social sciences 21 Century Innovators: Fostering Entrepreneurial Mindset in High Century Innovators: Fostering Entrepreneurial Mindset in Higher Education 
Conference Date 7 March 2024 To 8 March 2024  Organiser Tharananellur Arts & Science College 
Conference Place Kerala,India  Province/State  
Proceeding Paper Volume 5  Proceeding Paper Issue Proceedings of the first international conference on social sciences 
Proceeding Paper Page 16  Proceeding Paper Editors/edition/publisher  
Peer Review Status มีผู้ประเมินอิสระ  Level of Conference นานาชาติ 
Type of Presentation Oral  Type of Proceeding Full paper 

Research Conference Distribution 4 (Co-author)
Research Title SWOT Analysis of Sustainable Cultural Tourism Operation Management in Qianxinan Prefecture under the New Media Era 
Date of Distribution 6 March 2025 
Title of the Conference The Second International Conference on Social Sciences (ICSS-II): Empowering Communities through Inclusive Social Change - Challenges and Opportunities 
Conference Date 6 March 2025 To 7 March 2025  Organiser Tharananellur Arts and Science College, Inida 
Conference Place Tharananellur Arts and Science College  Province/State Kerala, India 
Proceeding Paper Volume 1  Proceeding Paper Issue 1 
Proceeding Paper Page 29-46  Proceeding Paper Editors/edition/publisher Dr. Chuanchen BI 
Peer Review Status มีผู้ประเมินอิสระ  Level of Conference นานาชาติ 
Type of Presentation Oral  Type of Proceeding Full paper 
Award Title Outstanding paper  Organiser Tharananellur Arts & Science College, Irinjalakuda, Thrissur District, Kerala, India in collaboration with St. Thomas College 

Research Conference Distribution 5 (Co-author)
Research Title Factors Influencing of tourism motivation of food tourism in Qianxinan Prefecture 
Date of Distribution 6 March 2025 
Title of the Conference The Second International Conference on Social Sciences (ICSSII): Empowering Communities through Inclusive Social Change - Challenges and Opportunities 
Conference Date 6 March 2025 To 7 March 2025  Organiser Tharananellur Arts & Science College, India 
Conference Place Tharananellur Arts & Science College  Province/State Kerala, India 
Proceeding Paper Volume 1  Proceeding Paper Issue 1 
Proceeding Paper Page 47-63  Proceeding Paper Editors/edition/publisher Dr. Chuanchen BI 
Peer Review Status มีผู้ประเมินอิสระ  Level of Conference นานาชาติ 
Type of Presentation Oral  Type of Proceeding Full paper 
Award Title OUTSTANDING PAPER AWARD  Organiser Tharananellur Arts & Science College, Irinjalakuda, Thrissur District, Kerala, India in collaboration with St. Thomas College 

Research Conference Distribution 6 (Co-author)
Research Title Marketing Strategy for the Unique Purple Rice of Mojiang County 
Date of Distribution 6 March 2025 
Title of the Conference The Second International Conference on Social Sciences (ICSS-II): Empowering Communities through Inclusive Social Change - Challenges and Opportunities 
Conference Date 6 March 2025 To 7 March 2025  Organiser Tharananellur Arts & Science College,India 
Conference Place Tharananellur Arts & Science College  Province/State Kerala, India 
Proceeding Paper Volume 1  Proceeding Paper Issue 1 
Proceeding Paper Page 78 - 86  Proceeding Paper Editors/edition/publisher Chuanchen BI 
Peer Review Status มีผู้ประเมินอิสระ  Level of Conference นานาชาติ 
Type of Presentation Oral  Type of Proceeding Full paper 
Award Title OUTSTANDING PAPER AWARD  Organiser Tharananellur Arts & Science College 

Research Conference Distribution 7 (Co-author)
Research Title Sustainable Development of Jizu Mountain Scenic Area: A PEST Analysis 
Date of Distribution 6 March 2025 
Title of the Conference The Second International Conference on Social Sciences (ICSS-II): Empowering Communities through Inclusive Social Change - Challenges and Opportunities 
Conference Date 6 March 2025 To 7 March 2025  Organiser Tharananellur Arts & Science College, India 
Conference Place Tharananellur Arts & Science College  Province/State Kerala, India  
Proceeding Paper Volume 1  Proceeding Paper Issue 1 
Proceeding Paper Page 64-77  Proceeding Paper Editors/edition/publisher Dr. Chuanchen BI 
Peer Review Status มีผู้ประเมินอิสระ  Level of Conference นานาชาติ 
Type of Presentation Oral  Type of Proceeding Full paper 
Award Title Outstanding Paper Award  Organiser Tharananellur Arts & Science College 

Research Conference Distribution 8 (Co-author)
Research Title Marketing Strategies for Chinese Food in Khon Kaen, Thailand under the Perspective of Consumer Behavior 
Date of Distribution 6 March 2025 
Title of the Conference The Second International Conference on Social Sciences (ICSS-II): Empowering Communities through Inclusive Social Change -Challenges and Opportunities 
Conference Date 6 March 2025 To 7 March 2025  Organiser Tharananellur Arts & Science College, India 
Conference Place Tharananellur Arts & Science College  Province/State Kerala, India 
Proceeding Paper Volume 1  Proceeding Paper Issue 1 
Proceeding Paper Page 222-239  Proceeding Paper Editors/edition/publisher Dr. Chuanchen Bi 
Peer Review Status มีผู้ประเมินอิสระ  Level of Conference นานาชาติ 
Type of Presentation Oral  Type of Proceeding Full paper 

Research Conference Distribution 9 (Co-author)
Research Title Analysis of the Obstacles And Issues in the Integration of Health Qigong with the Modern Management Industry 
Date of Distribution 6 March 2025 
Title of the Conference The Second International Conference on Social Sciences (ICSS-II): Empowering Communities through Inclusive Social Change - Challenges and Opportunities 
Conference Date 6 March 2025 To 7 March 2025  Organiser Tharananellur Arts and Science College,India 
Conference Place Tharananellur Arts and Science College  Province/State Kerala, India 
Proceeding Paper Volume 1  Proceeding Paper Issue 1 
Proceeding Paper Page 87-97  Proceeding Paper Editors/edition/publisher Dr Chuanchen BI 
Peer Review Status มีผู้ประเมินอิสระ  Level of Conference นานาชาติ 
Type of Presentation Oral  Type of Proceeding Full paper 
Award Title OUTSTANDING PAPER AWARD   Organiser Tharananellur Arts & Science College 

Research Conference Distribution 10 (Co-author)
Research Title The Marketing of Gyms in Nanchang City under the “Internet+” Context 
Date of Distribution 21 July 2025 
Title of the Conference The Second International Conference on Social Sciences (ICSS-II): Empowering Communities through Inclusive Social Change - Challenges and Opportunities 
Conference Date 21 July 2025 To 21 July 2025  Organiser Tharananellur Arts & Science College, India 
Conference Place Tharananellur Arts & Science College  Province/State Kerala, India 
Proceeding Paper Volume 1  Proceeding Paper Issue 1 
Proceeding Paper Page 250-260  Proceeding Paper Editors/edition/publisher Dr. Chuanchen BI 
Peer Review Status มีผู้ประเมินอิสระ  Level of Conference นานาชาติ 
Type of Presentation Oral  Type of Proceeding Full paper 

Research Conference Distribution 11 (Co-author)
Research Title Current Situation for the Sustainable Cultural Tourism Operation Management in Qianxinan Prefecture under New Media Era 
Date of Distribution 21 December 2024 
Title of the Conference International Conference on Engineering, Management and Social Sciences 
Conference Date 20 December 2024 To 21 December 2024  Organiser ZEP Research 
Conference Place Radisson Suites Sukhumvit Bangkok, Thailand  Province/State Bangkok, Thailand 
Proceeding Paper Volume 1  Proceeding Paper Issue 1 
Proceeding Paper Page 279-287  Proceeding Paper Editors/edition/publisher Dr. Chuanchen BI 
Peer Review Status มีผู้ประเมินอิสระ  Level of Conference นานาชาติ 
Type of Presentation Oral  Type of Proceeding Full paper 
Award Title Best Paper Presenter  Organiser ZEP Research 

Research Conference Distribution 12 (Co-author)
Research Title The Current Situation of the Combination of Health Qigong and Modern Health Management Industry 
Date of Distribution 21 December 2024 
Title of the Conference International Conference on Engineering, Management and Social Sciences 
Conference Date 20 December 2024 To 21 December 2024  Organiser ZEP RESEARCH 
Conference Place Radisson Suites Sukhumvit Bangkok, Thailand  Province/State Bangkok, Thailand 
Proceeding Paper Volume 1  Proceeding Paper Issue 1 
Proceeding Paper Page 308-312  Proceeding Paper Editors/edition/publisher R. Udaya Kumar 
Peer Review Status มีผู้ประเมินอิสระ  Level of Conference นานาชาติ 
Type of Presentation Oral  Type of Proceeding Full paper 
Award Title Best International Student Paper  Organiser ZEP Research. 

Research Conference Distribution 13 (Co-author)
Research Title Current Food tourism development in Qianxinan Prefecture, PR. China 
Date of Distribution 21 December 2024 
Title of the Conference International Conference on Engineering, Management and Social Sciences 
Conference Date 20 December 2024 To 21 December 2024  Organiser ZEP RESEARCH 
Conference Place Radisson Suites Sukhumvit Bangkok, Thailand  Province/State Bangkok, Thailand 
Proceeding Paper Volume 1  Proceeding Paper Issue 1 
Proceeding Paper Page 300-307  Proceeding Paper Editors/edition/publisher Dr. Chuanchen BI 
Peer Review Status มีผู้ประเมินอิสระ  Level of Conference นานาชาติ 
Type of Presentation Oral  Type of Proceeding Full paper 

Research Conference Distribution 14 (Co-author)
Research Title Current development status of Jizu mountain scenic area under the background of rural revitalization 
Date of Distribution 20 December 2024 
Title of the Conference International Conference on Engineering, Management and Social Sciences 
Conference Date 20 December 2024 To 21 December 2024  Organiser ZEP Research 
Conference Place Radisson Suites Sukhumvit Bangkok, Thailand  Province/State Bangkok, Thailand 
Proceeding Paper Volume 1  Proceeding Paper Issue 1 
Proceeding Paper Page 1-8  Proceeding Paper Editors/edition/publisher R. Udaya Kumar 
Peer Review Status มีผู้ประเมินอิสระ  Level of Conference นานาชาติ 
Type of Presentation Oral  Type of Proceeding Full paper 
Award Title Best International Research Paper  Organiser ZEP Research 

Research Conference Distribution 15 (Co-author)
Research Title Analysis on the Current Situation of Agricultural Trade between China and Thailand 
Date of Distribution 7 March 2024 
Title of the Conference 21st Century Innovators: Fostering Entrepreneurial Mindset in Higher Education 
Conference Date 7 March 2024 To 8 March 2024  Organiser Tharananellur Arts & Science College, Irinjalakuda, Thrissur District, Kerala in collaboration with St.Thomas College (Autonomous), Thrissur & DMI St. John the Baptist University, Malawi, Central Africa 
Conference Place India  Province/State India 
Proceeding Paper Volume 1  Proceeding Paper Issue 1 
Proceeding Paper Page 36  Proceeding Paper Editors/edition/publisher St.Thomas College (Autonomous), Thrissur, Kerala, India & DMI St. John the Baptist University, Malawi, Central Africa. 
Peer Review Status มีผู้ประเมินอิสระ  Level of Conference นานาชาติ 
Type of Presentation Oral  Type of Proceeding Full paper 

Research Conference Distribution 16 (Co-author)
Research Title MARKETING STRATEGIES FOR PROMOTING WELLNESS TOURISM IN KHON KAEN, THAILAND 
Date of Distribution 11 September 2025 
Title of the Conference International Conference on International Marketing and Business Strategy (ICIMBS-25) 
Conference Date 11 September 2025 To 12 September 2025  Organiser Institute for Scientific and Engineering Research (ISER) 
Conference Place Pattaya  Province/State Thaialand 
Proceeding Paper Volume 2025  Proceeding Paper Issue 11/09/2025 
Proceeding Paper Page 3  Proceeding Paper Editors/edition/publisher Institute for Scientific and Engineering Research (ISER) 
Peer Review Status มีผู้ประเมินอิสระ  Level of Conference นานาชาติ 
Type of Presentation Oral  Type of Proceeding Abstract 


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