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Publication
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| Title of Article |
Emotional Brand Attachment as a Pathway to Brand Nostalgia, Brand Involvement and Brand Forgiveness |
| Date of Acceptance |
27 May 2025 |
| Journal |
| Title of Journal |
International Review of Management and Marketing (IRMM) |
| Standard |
SCOPUS Q3 |
| Institute of Journal |
Econjournals |
| ISBN/ISSN |
2146-4405 |
| Volume |
2025 |
| Issue |
15 |
| Month |
6 |
| Year of Publication |
2025 |
| Page |
- |
| Abstract |
- |
| Keyword |
Emotional Brand Attachment, Brand Nostalgia, Brand Involvement, Brand Forgiveness, Customer Behavior, Structural Equation Modeling. |
| Author |
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| Reviewing Status |
มีผู้ประเมินอิสระ |
| Status |
ได้รับการตอบรับให้ตีพิมพ์ |
| Level of Publication |
นานาชาติ |
| citation |
false |
| Part of thesis |
true |
| ใช้สำหรับสำเร็จการศึกษา |
เป็น |
| Attach file |
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| Citation |
0
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Journal Publication
ไทย