2012 ©
             Publication
Journal Publication
Title of Article MOTORCYCLE HELMET USE AND THE THEORY OF TRAFFIC PSYCHOLOGY FOR BEHAVIOR CHANGE IN LAO PDR  
Date of Acceptance 13 January 2019 
Journal
     Title of Journal International Journal of GEOMATE 
     Standard ISI 
     Institute of Journal International Journal of GEOMATE 
     ISBN/ISSN ISSN: 2186-2982  
     Volume 16 
     Issue 56 
     Month April
     Year of Publication 2019 
     Page 203 - 208 
     Abstract Recently, there has been growing interest in motorcycle safety in ASEAN countries. Laos has a high death rate of motorcycle riders and the low helmet wearing rate remains a big problem. This study aims to reveal how the helmet used campaign activities affected to behavior change and explained influential factors regarding the intentions to use helmet among student riders. The data was collected from 219 students and analyzed using the Structural Equation Model (SEM). The Theory of Planned Behavior (TPB) and the Transtheoretical Model (TTM) were used as a study framework. The TTM results indicated that the student riders’ helmet use was increased, the processes of change positively and significantly correlated with the stages of change at 95% confidence level. The TPB model showed that the perceived behavioral control were significant with the helmet used intention. Rider’s attitude and their perceived behavioral control were significant with the helmet use behavior. The findings are useful for the responsible authority for planning road safety in Lao PDR.  
     Keyword Helmet, Motorcycle, Safety, Traffic injuries 
Author
597040005-9 Mr. JETSADA KUMPHONG [Main Author]
Engineering Doctoral Degree

Reviewing Status มีผู้ประเมินอิสระ 
Status ตีพิมพ์แล้ว 
Level of Publication นานาชาติ 
citation true 
Part of thesis true 
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